Leadership Content Licensing
License Lead the Endurance for Your Organization or Your Clients
Bring the Shackleton leadership experience in-house, or white-label it for the organizations you serve. Real pricing, no gated quote required.
Licensing Is Our Main Strategy
Learn2 grows by licensing. We license leadership content that cascades strategy and measures ROI. Your people deliver it, your strategy is what they work on, and the result is counted in dollars.
We license two things
An offsite system to align on strategy and cascade it
Lead the Endurance, on this page, brings your leaders together on one strategy, then sends every leader home with a High Impact Project that carries it down the line.
12 role-specific leadership programs
Orchestrate Impact builds the same strategy into every role level, from new grad to executive, in English and French. See Orchestrate Impact licensing.
Cascades strategy
Every leader leaves with a High Impact Project tied to one of your strategic goals. Accountability pairs keep each other moving at 30, 60 and 90 days. The strategy moves down the line as real work. See strategy execution.
Measures ROI
Each project is measured with the ROI Institute (Phillips) method. Only the share of value participants credit to the experience counts. In Learn2's ROI study at Bell, impact projects returned 2.6x to 21x, and over $36,000 in average net return per project.
Runs on your people
Your certified facilitators run the room. Learn2 supplies the content, the certification, and the coaching behind it. Duke Corporate Education and Korn Ferry both work this way.
What a Content License Includes
Licensing is the intellectual-property grant: the right to deliver Lead the Endurance, use the materials, and put your own facilitators in front of the room. It is separate from facilitator certification, which builds the skill to run it well — most organizations do both together.
IP License
The legal right to deliver Lead the Endurance internally, or to your own clients under your own brand.
Senior Advisor Journal
The complete participant workbook — frameworks, reflection prompts, and the Flag exercise. Ready to print and brand as your own.
Staging Guide
Room setup, lighting, sound, and props — every detail that makes the experience immersive, reproducible at any venue size.
Facilitation Scripts
The exact language for every phase — templates your facilitators customize to their own voice, without losing the architecture.
Customization Support
We map the frameworks to your competency model, your language, and your business context.
Ongoing Support
Access to master facilitators, logistics help, and continuous improvement coaching after your first delivery.
Pricing
This is the same investment structure Learn2 runs with its partner network, including Duke Corporate Education and Korn Ferry. Published here, not gated behind a form.
IP License per Delivery
$7,500
Covers up to 30 participants. Additional participants are $250 each, billed as a separate line.
Facilitator Certification
First one free
Your first facilitator is certified free with your first delivery. Additional facilitators are $1,000 each. Includes the full facilitator-training path — see certification.
Not-for-profits, charities, and purpose-driven organizations receive 30% off list. Learn2's own facilitator day rate applies only when Learn2 delivers directly — it drops to zero once your certified facilitators are running the room.
How Licensing Cuts Your External Vendor Cost
Most leadership budgets pay an outside vendor to fly in, run the room, and fly out. You pay that again for every session. With a license, you pay for the content once per delivery, and your own certified facilitators run it.
| Cost line | Learn2 facilitates | Your certified facilitator |
|---|---|---|
| Content license | $7,500 | $7,500 |
| Facilitator day rate | $10,000 | $0 |
| Facilitator travel | Plus travel | $0 |
| Per delivery | $17,500 plus travel | $7,500 |
Run ten one-day deliveries a year and the gap is $100,000 plus all the travel in year one, and $300,000 over three years. Your first facilitator is certified free, and each one after that is $1,000. The cost that remains is your own facilitators' time, and that stays inside your organization.
Five steps to move from vendor-delivered to licensed
- List what you spend now on outside workshops, facilitators, and travel.
- Pick the leadership topics you run every year. Those are the ones to license.
- Certify two or three internal facilitators, so delivery never rests on one person.
- Tie every delivery to a strategic goal, with a High Impact Project for each leader.
- Measure the return at 90 days, and compare cost over three years, not one.
Who Licenses Lead the Endurance
Global exec-ed providers, corporate partners, and purpose-driven organizations license Lead the Endurance to deliver it themselves — internally, or to their own clients.
Deloitte requires Lead the Endurance for its global partner-development track. Duke Corporate Education and Korn Ferry deliver it as licensed partners to their own enterprise clients.
Licensing vs. Certification vs. Train-the-Trainer
These three terms get used interchangeably across the industry. They are not the same thing, and knowing the difference changes what you should actually buy.
Licensing
The IP grant. The legal right to use the content — the materials, the framework, the staging design. Without it, nothing else is legal to deliver.
Certification
The skill-building. Your facilitators learn to run the experience — staging, coaching, handling live dynamics. See the full facilitator certification path.
Train-the-Trainer
The industry's general term for certifying internal facilitators to deliver someone else's content. At Learn2, this is what certification is — the two terms describe the same process.
Built to White-Label
- ✓Executive-education providers wanting a proven, licensable immersive experience to add to their catalog
- ✓HR and leadership consultancies delivering white-label leadership development content under their own brand
- ✓Corporate university and internal L&D teams with continuous delivery needs
- ✓Independent coaches and facilitators wanting a differentiated, immersive offer for their own clients
- ✓Purpose-driven organizations and charities — 30% off list
Licensing Questions
How do I license leadership development content to reduce external vendor cost?
License the content once per delivery and have your own certified facilitators run it. A Lead the Endurance license is $7,500 per delivery and covers up to 30 participants. When Learn2 facilitates, you add $10,000 a day plus travel. When your certified facilitator runs the room, that day rate drops to zero. Ten one-day deliveries a year cost $75,000 instead of $175,000 plus travel, a saving of $100,000 in the first year. To make the switch, list what you spend now on outside workshops and travel, certify two or three internal facilitators, and tie every delivery to a strategic goal so you can measure the return.
What does a Lead the Endurance content license include?
The IP license to deliver Lead the Endurance, the complete Senior Advisor Journal (participant workbook), the staging guide, facilitation scripts, and the coaching framework. It covers up to 30 participants per delivery, with a published rate for every participant beyond that, not a case-by-case quote.
How much does it cost to license Lead the Endurance?
$7,500 per delivery, which covers up to 30 participants. Additional participants are $250 each, billed as a separate line so it is easy to reconcile. Your first facilitator is certified free with your first delivery. Additional facilitators are $1,000 each. Not-for-profits, charities, and purpose-driven organizations receive 30% off list.
Is this the same as facilitator certification?
Licensing is the IP grant — the right to deliver the content. Certification is the skill-building — training your own people to facilitate it well. Most organizations license and certify together, since the materials alone are not enough to run an immersive, staged experience like Lead the Endurance. See the certification program for the full facilitator-training path.
Can we white-label Lead the Endurance for our own clients?
Yes. Consultancies, exec-ed programs, and coaches license the content and deliver it under their own brand to their own clients. This is the model Duke Corporate Education and Korn Ferry both use — Learn2 supplies the IP and the facilitator enablement, the partner owns the client relationship.
How long does a license last, and what happens if we stop delivering?
Licenses are annual and renew with continued delivery activity. If a certified partner delivers fewer than four times a year, a $1,500 re-skilling charge applies at renewal to keep facilitators current — the same standard Learn2 holds its own team to.
Do you customize the content for our organization?
Yes. Every license includes customization support — mapping the frameworks to your competency model, your language, and your business context. The Shackleton story stays the same. How it lands for your organization does not have to.
Ready to License Lead the Endurance?
One call to see whether licensing, certification, or both fits how your organization delivers leadership development.
Book a Licensing CallRelated: Facilitator Certification · How It Works · Results